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shipperxNBC's Kevin Reilly talks about 30 Rock and FNL (which just happen to be my favorite new shows of the season)
Re: 30 Rock's Chances of Renewal
"I really like its chances. We are playing with the [Thursday] schedule, which I hope doesn’t backfire, but I’ve been feeling for a while that the audience profile flowing out of ‘The Office’ would be better matched [to ’30 Rock’] than ‘Scrubs,’ so we’re going to flip [’30 Rock’ and ‘Scrubs’].
Re: FNL
Re: Skakey Cam: "if you look at it, it has evolved a little bit over the season. The way television is done, you’re kind of set on a certain path, and then episodic directors come in every week to try to recreate that. Particularly in a first season, when you’re trying on different directors for size, for some of that first batch of episodes, we had guys trying to mimic it, by being very herky-jerky with the camera and just trying a little too hard to be artsy. I remember there was a terrific scene in the diner, but [the director] shot the whole thing through the blinds. And I just said, ‘I’d like to actually see the people.’ And all the producers agreed. So we did settle it down a bit. "
Re: Demos and Ratings: the main thing is, I feel like the show, there are a lot of people, women in particular, [who should try the show]. This is a women’s show. At its core, it’s a women’s show. Unfortunately, I think a lot of women felt the football wasn’t for them and didn’t get on board. {...} It’s been so clear to me that [the marketing for] the show ended up confusing people in terms of what [the public thought] it was supposed to be.
Re: Renewal: Well, it depends. If you want me to put my emotional hat on, my lover of TV hat on -- it’s 100 percent. If you want me to put my business hat on, it’s 55 percent. Let all those factors weigh in, and [its chances] are somewhere in between.”
Re: 30 Rock's Chances of Renewal
"I really like its chances. We are playing with the [Thursday] schedule, which I hope doesn’t backfire, but I’ve been feeling for a while that the audience profile flowing out of ‘The Office’ would be better matched [to ’30 Rock’] than ‘Scrubs,’ so we’re going to flip [’30 Rock’ and ‘Scrubs’].
Re: FNL
Re: Skakey Cam: "if you look at it, it has evolved a little bit over the season. The way television is done, you’re kind of set on a certain path, and then episodic directors come in every week to try to recreate that. Particularly in a first season, when you’re trying on different directors for size, for some of that first batch of episodes, we had guys trying to mimic it, by being very herky-jerky with the camera and just trying a little too hard to be artsy. I remember there was a terrific scene in the diner, but [the director] shot the whole thing through the blinds. And I just said, ‘I’d like to actually see the people.’ And all the producers agreed. So we did settle it down a bit. "
Re: Demos and Ratings: the main thing is, I feel like the show, there are a lot of people, women in particular, [who should try the show]. This is a women’s show. At its core, it’s a women’s show. Unfortunately, I think a lot of women felt the football wasn’t for them and didn’t get on board. {...} It’s been so clear to me that [the marketing for] the show ended up confusing people in terms of what [the public thought] it was supposed to be.
Re: Renewal: Well, it depends. If you want me to put my emotional hat on, my lover of TV hat on -- it’s 100 percent. If you want me to put my business hat on, it’s 55 percent. Let all those factors weigh in, and [its chances] are somewhere in between.”
